PETERMAYER Seeks Public Relations Account Executive

Your Role in the PETERMAYER Cosmos

A PETERMAYER Public Relations Account Executive performs the following tasks:

Supports traditional media relations efforts of overall client PR campaigns, including but not limited to:
- Developing PR plans for client campaigns, as well as press materials, key messaging and talking points
- Establishing and maintaining relationships at appropriate local, regional, and national level media outlets pertinent to agency and client objectives
- Building and managing media databases, creating, and distributing pitches and press materials, and tracking results of all media and influencer outreach
- Executing and staffing client-related functions, press trips, news conferences, special events, etc.
Develops and implements digital influencer-focused initiatives and programs to support overall client public relations objectives
Manages cost estimates and expenses related to servicing accounts
Creates detailed client reports in various formats
Reports to the Director of Public Relations

Your Department in the PETERMAYER Cosmos

The Public Relations team as a whole has the following accountability:

Works to ensure public relations and digital influencer programs contribute to achieving client marketing objectives, resulting in profit for the agency and strong and lasting client/agency relationships

What We Value in Our Universe

Our Agency’s Guiding Principles are as follows:

We exist to help our clients achieve their marketing objectives.
Working as partners, we produce smart, creative solutions based on the principles of strategic marketing.
We quantify and measure our success based on the achievement of our partners’ objectives.
Integrity prevails in every facet of our business.
We will have a little fun along the way.

What It Takes

The Public Relations Account Executive position requires the following:

Bachelor’s degree, preferably in Communications, Public Relations, Journalism or related major
3 to 5 years of experience in marketing/public relations/social media in an agency, corporate public relations or social media department or equivalent combination of agency and PR-related experience
Solid knowledge of public relations, media relations, marketing, and social media principles and practices
Strong written and oral communication skills
The desire to achieve, grow, and go above and beyond the ordinary
Experience with consumer packaged goods and the culinary industry is especially desired

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